How to optimize SEO for blog

If you’re thinking about starting a blog, you may have heard that it’s important to optimize your site for search engines. This means making sure the words or phrases visitors type in their browsers are accurate and relevant to your site. This helps them find exactly what they’re looking for on your site—and increases its chances of showing up higher on page one of Google searches!

Get a domain

The name of your blog should be easy to remember and spell.

  • Make sure it’s not already taken, as this will prevent you from getting a domain name that is not available anymore.
  • Choose a domain that doesn’t have too many characters (the maximum allowed is 63). This will make it easier for readers to find your blog when they are searching for it in search engines like Google and Bing.
  • Choose one that isn’t too long or short, as these can cause problems when people try to type them into their browsers on computers or mobile devices such as iPhones or Android smartphones!

Host your blog on the optional Blogger platform

Blogger is Google’s blogging platform, and it’s owned by the search engine giant. The free version of Blogger offers all the features you need to start your blog, including a custom domain name, an easy-to-use interface (with lots of customization options), and a wide range of themes.

Blogger also comes with many plugins that can help you grow your audience even more—you can install them through their self-service interface or download them directly from their website.

Choose a top-level domain

Choose a top-level domain that is relevant to your blog

You might think it would be easy to pick the best TLD for your blog, but there are some things you need to consider before choosing one. The first thing is whether or not the name of your website fits into the category of what’s available on the internet. For example, if you’re writing about travel and want something like “travelling,” then “traveling” would probably be too broad—it could refer either to general traveling or specific trips abroad. You also don’t want anything too specific; people might associate any given word with only one type of business (like “vacation”) instead of multiple businesses (like “hotel”). And lastly: no long words! Longer domains are easier for search engines (and humans) to remember but harder for users’ browsers because they have more characters than shorter ones do—so choose short names if possible!

Focus on easy-to-rank keywords

The next step is to focus on easy-to-rank keywords. These are great for beginners, as you can rank for them without having to spend much time or money on SEO. When someone comes across your content and clicks through to the page that contains this keyword, they’ll see a few sentences of text saying “I have a question about…” followed by an explanation of what the problem is and how you solved it. This type of content is easy for people to find in Google search results because it’s highly relevant (the person searching for information about their question probably has one). It also has low competition level; there aren’t many other websites competing with yours for this particular search term.

In addition to being easier than harder-to-rank terms like “marketing” or “business,” these types of keywords tend not be very competitive either—meaning there won’t be many websites already ranking well enough locally near where most people live so they can visit yours instead!

Create compelling content

The first step in optimizing your blog for SEO is to create compelling content. You can use a keyword research tool to find the best keywords, but it’s also important to remember that long-tail keywords are more likely to be searched for than short ones because they have fewer characters and less competition.

When you write an article or post about a topic related to your niche, make sure you include these long-tail keywords in there as well! For example: “How To Get An Easier Career By Building A Network In LinkedIn?” would be better written as “LinkedIn Networking Tips That Will Help You Build Your Career Faster!” This will help rank higher on Google searches and boost traffic from readers who may not know what LinkedIn networking is all about but want some tips nonetheless (or even if they already understand it).

Fill out your meta description and title.

Meta descriptions and titles are the snippets that appear in search results. They should be written for humans, not robots.

Meta descriptions are what users see when they click on your blog post title or snippet (the part of a web page with bold text). These descriptions help potential readers decide whether or not they want to visit your site after seeing the title and snippet. The meta description should only include keywords related to the post topic, but it doesn’t have to include any keywords at all—it should just help explain why people would want to read your article!

For example:

“This is an article about how I learned how to talk like an adult.” If we were writing this description for our blog post title right now, then it would look something like this:

Post your blog on social media sites.

Social media is a great way to get your blog out there. You can share your posts on Facebook, Twitter and LinkedIn; create a Pinterest link for each piece of content; or post an Instagram photo with the caption “Check out my new blog post!”

Posting on social media sites is also a good way to get people who are interested in your niche interested in reading more about it. For example: if you write about travel destinations around the world, then posting photos from other countries would be relevant for those who follow you on social media (and vice versa).

Share it with others.

Sharing your blog on social media is a great way to share the content and get it in front of people who may be interested. You can also post links to your website on other blogs or submit your blog to directories such as Google’s Blog Search or Yahoo! My Web Directory.

You should also consider submitting your site to search engines like Google and Yahoo! that will help increase its visibility by placing it at the top of their results pages when users search for relevant information about a topic related to yours (for example, if someone searches “green” within an article about gardening tips). If you’re not sure how these work exactly, check out this guide from Moz:

Also remember that there are plenty more places online where people can find out more about what makes up good SEO practices—like Twitter where I found some useful advice from Moz CEO Rand Fishkin last night while I was tweeting away like crazy earlier today!

SEO can be complicated, but it’s worth it to get it right, since you need to stick with your blog for a while to see results.

SEO can be complicated, but it’s worth it to get it right, since you need to stick with your blog for a while to see results.

It’s not a quick fix and there are no guarantees. You might get lucky and rank high in the first month or two of your blog’s existence, but if you want long-term growth and consistent traffic (not short-term spikes), it takes time and effort.


If you’re looking to get more views on your blog, then SEO is the way to go. It’s not as simple as it sounds, however—if you don’t know what you’re doing, it could end up costing more time and money than its worth! Luckily though, we’ve given you all the tools here at I-Consulting so that hopefully this will save some time for others out there just starting out with their blogs.

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